Who we work with:
Targeted approach to reach primary producers
Agricultural and associated industries contribute around 12 % to Australia’s GDP Farmers and their communities make up a significant consumer group.
As every farm is different with needs to match, being able to tailor your messaging is key to connecting with this diverse community.
Primary Producer Audience Segments
Granular targeting of rural producers is possible at scale.
Audience groups include:
producer types
cotton, grain, cane, livestock
producer production stage
growing region
Our Key
Supplier
We work with Australia’s largest independent database of primary producers to deliver highly-targeted and effective campaigns for agribusiness.
Seizing
Opportunities
Being able to quickly deploy targeted messaging to specific producer types means your business can respond to seasonal and outlier events.
We can also overlay your data into ours to create additional targeting options.
Eg: production stage, crop vitality etc.
Managed Service
Allegiant Media offers an end to end service, including:
Strategy
Planning
Buying
Creative
Campaign set up
and approvals
Campaign
optimisation
Detailed reporting
Contact us to discuss how we can help you connect with your customers
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