May 6, 2021
We're breaking down a few key elements that will help you decide how much you should be paying creators to promote your brand on social media.
May 12, 2021
Are you sleeping on long-form video content in your influencer marketing strategy? Trendy, short-form clips simply can’t deliver the same level of personal connection and user engagement that long-form content can. Here's why (and how) smart marketers are incorporating IGTV into their influencer strategies.
May 18, 2021
These creators may not technically be "real people"- but their millions of followers and sky-high engagement rates are 100% real. Here's what you should know about including CGI influencers in your Influencer Marketing campaigns.
May 25, 2021
Instagram story frames are each displayed for a maximum of 7 seconds for photos and 15 seconds for videos. To lengthen Stories, you can post multiple frames in a sequence, but should you? Here's what the data says: